Press release

Iveco Bus crowns first Busmaster coachbuilders as advocate programme launches in UK and Ireland

​Brian Noone, Euromotive, EVM, GM Coachwork, Mellor Coachcraft, Minibus Options, Nu-Track and Stanford Coachworks become first UK firms to receive coveted coachbuilder accolade

Stand J30, Euro Bus Expo 2016, NEC, Birmingham, 1-3 November 2016

Basildon, November 1, 2016

Eight of the UK's most respected coachbuilders have been awarded Iveco's new Busmaster certification – marking the companies as experts in the field, and trusted and reliable providers of bodywork for the Iveco Bus product range – with seven of the eight receiving the accolade at Euro Bus Expo 2016.

The eight are the first UK companies to receive the honour, as the manufacturer marks the UK launch of its Busmaster advocate programme, which is already known and recognised across mainland Europe.

Abdi Ali, Product Manager, Iveco Bus UK, says: "The Busmaster accolade is both a reward for providing high-quality products to Iveco customers, and a seal of quality for the coachbuilder. Through the programme, Iveco Bus can drive customers to a network of qualified Busmaster coachbuilders when they're looking for bespoke bodywork, and we congratulate the first eight UK companies to have passed the audit.

"Coachbuilders play an essential role in the passenger transport vehicle market as they represent nearly 50 per cent of minicoach and minibus sales across Europe. Naturally, we're looking forward to receiving more applicants as the programme embeds itself in the industry."

Representatives from seven of the eight Busmaster coachbuilders – Euromotive, EVM, GM Coachwork, Mellor Coachcraft, Minibus Options, Nu-Track and Stanford Coachworks – were all presented with a plaque by Abdi Ali and Stuart Webster, Managing Director Iveco UK & ROI, on the Iveco Bus stand at Euro Bus Expo, to mark the occasion. The eighth coachbuilder, Brian Noone, has already received its plaque.

Applicants to Iveco's Busmaster programme undergo a stringent audit process, ensuring that only the finest coachbuilders can achieve the coveted accolade. During the audit, the companies are put through their paces in all areas of the coachbuilding process, including sales and aftersales support, parts availability and accuracy of engineering documentation.

Iveco's auditors closely examine the applicant's manufacturing processes, to ensure each Busmaster coachbuilder produces only the finest bodywork for Iveco vehicles, and offers a consistently excellent level of service to customers.

In return for their commitment to quality, Iveco works closely with its Busmaster advocates to further their business goals. The company also lists the advocates' products online on a dedicated Busmaster webpage, which helps guide Iveco customers to a supplier that can meet their individual requirements.

As Busmaster advocates, the coachbuilders also enjoy a 'direct line' to Iveco's technical support team, making their manufacturing processes even more efficient.

Iveco Bus intends to grow its presence in its many key markets through long-term partnerships with coachbuilders. This demonstrates its determination to strengthen its position as a major player in the passenger transport sector, both in terms of overall quality as a vehicle manufacturer, and in the quality of the available coachwork.

With these eight appointments, Iveco Bus now has 24 Busmaster-accredited coachbuilders across Europe.

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Iveco Bus

Iveco Bus is a trademark of CNH Industrial N.V., a global leader in capital goods and listed on the NYSE and the Milan Stock Exchange.

A major player in the world of public transport, and one of the leading manufacturers in Europe, Iveco Bus designs, makes and markets a vast range of vehicles that precisely meet the needs of private transport companies and authorities that organise public transport:

- school buses, interurban buses, scheduled and tourist services (Crossway and Magelys);

- standard and articulated coaches and their BRT (Bus Rapid Transit) versions with, notably, acknowledged leadership for their own NGV and Hybrid technologies (Urbanway and Crealis);

- minibuses for all passenger transport purposes (Daily);

- chassis for specialist coachbuilders.

Iveco Bus employs 5,000 people and has two factories in Annonay, France, and Vysoké Myto, Czech Republic, both awarded the WCM (World Class Manufacturing) bronze medal in 2013, an international methodology aimed at managing production processes to the highest global standards.

With a vast network of service points Iveco Bus and Iveco guarantee assistance all around the world wherever an Iveco Bus vehicle may be operating.

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For more information contact:

Lisa Fuller, Brand Marketing and Communications Manager
Iveco Ltd
Tel. +44 (0)7740 448110


ref :  IVECO 16047