Iveco, a world leader in road transportation, enters the fast-growing truck market in Malaysia in partnership with exclusive distributor F.A. Trucks with a full range of vehicles and services for the commercial vehicles industry. The brand presented its product line-up to the public at the Malaysia International Bus, Truck & Components Expo (MIBTC 2015), which is running from the 14th to the 16th May, in Kuala Lumpur, Malaysia.
Iveco, a brand of CNH Industrial (NYSE: CNHI / MI: CNHI), introduces its full line-up of commercial vehicles from its heavy, medium and light ranges for the Malaysian market at the MIBTC 2015, the important international trade exhibition focusing on the commercial vehicle market and its supporting industries in Malaysia. The brand is present at the show with its exclusive distributor F.A. Trucks Sdn Bhd, a wholly owned subsidiary of Federal Auto Holdings.
Iveco and F.A. Trucks are presenting the full line-up of products for the Malaysian market: the Stralis Truck of the Year 2013 and 682 heavy commercial vehicles, the Trakker off-road truck, the Eurocargo medium truck and the New Daily light commercial vehicle and International Van of the Year 2015. The product offering is complemented with a full range of after-sales services, genuine spare parts support and financing which will take advantage of Federal Auto Holdings’ local presence in the country.
F.A. Trucks can rely on the well-established network of the MBM Resources Group and has presented at a recent press conference its plans for the further development of its dealer network and deployment of mobile service units to provide the best service to customers across the territory.
Michele Lombardi, Head of Iveco Asia Pacific operations, stated: “Iveco is entering the competitive Malaysian market with a full line-up of 14 models. With our wide range of first-rate products and with the support of our partner F.A. Trucks, we have what it takes to succeed in this very dynamic automotive market. The technology that goes into every Iveco vehicle has proved its worth on roads around the world and even in the extreme conditions of the Dakar rally: we are confident that discerning fleet and transport operators and business owners in Malaysia will appreciate the proven quality, durability, reliability and, most importantly, the cost-efficiency of Iveco products as well as the outstanding service support provided by our partner’s dealers.”
FA Trucks Managing Director, Cheng Seng Fook said that the company was delighted to add such an established brand to Federal Auto Holdings’ portfolio of premium automotive marques: “We are proud to announce that Iveco is now here in Malaysia and able to offer our customers a range that no other brand can. We will have a complete line-up that will cater for the growing demands of the trucking industry not only in terms of the tonnage required but also in terms of power, torque, safety, ergonomics and comfort and reliability.”
On display on the 400 square metre Iveco stand at MITBC 2015 are the Stralis and the 682 in their 4x2 tractor configuration, the Daily Chassis Cab model and the Trakker in the 6x4 tractor configuration.
Note to the Editor:
Iveco is a global manufacturer with a wide range of light, medium and heavy commercial vehicles, off-road trucks, and vehicles for special applications. Its full line of vehicles ranges from the lightest 3.5-ton vans for urban use to the 60 ton heavy vehicles for long distance haulage and heavy loads. Iveco is able to leverage on the global R&D resources and economies of scale of CNH Industrial in order to bring its customers around the world the most advanced technologies and safe, fuel efficient and environmentally friendly vehicles at competitive costs.
