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Press Releases


Iveco at the 14th Shanghai International Automobile Industry Exhibition

Iveco, through its two Chinese joint venture companies, Naveco and Saic-Iveco Hongyan (SIH), is present at the 14th Shanghai International Automobile Industry Exhibition, the most important auto show in China held at the Shanghai New International Expo Centre from 19th to 28th April 2011.

The two joint venture companies are displaying a total of 9 of their latest products, covering passenger and goods transport vehicles in both traditional and alternative traction drive train configurations, confirming Iveco’s commitment to offer a full range of transport solutions to the Chinese market. The vehicles are exhibited in a prime position in the commercial vehicle area, occupying some 1,000 square meters in front of the main entrance to the exhibition.

Naveco is showing a Luxury PowerDaily with the F1C engine, an electric PowerDaily, a camper and a service vehicle both equipped with PowerDaily chassis, as well as two new Yuejin Ouka light trucks. Saic-Iveco Hongyan is displaying three models of its Genlyon product including a 6x4 tractor, an 8x4 mixer and a 6x4 tipper.

In particular, Naveco today presented the Yuejin Ouka New K Range Model Year 2011 vehicle, its upgraded product for the mid and high end light truck market. With a simple and fashionable style, this new product is equipped with the most advanced power train system, the new generation F1C Diesel engine produced by FPT Industrial, which efficiently reduces fuel consumption, noise and vibration. The drivability has also been improved thanks to the application of an imported FPT Industrial transmission, which allows a more comfortable driver experience.

SIH also introduced its service brand with the slogan “Service Is Here”, focusing on the concepts of advanced technology, prompt reaction, wide network, consistent care and high added-value. This shows SIH’s determination to offer not only high quality products but also prompt and convenient services to customers.

Mr. Enzo Gioachin, Iveco Customer Service Vice President, joined the events with the partner and the JV companies’ leaders, participating in the unveiling ceremony of the Naveco Yuejin Ouka New K Range and the SIH service brand.


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