Irisbus, the Iveco passenger transport division, took part in Busworld 2007, the international bus show held in Courtrai, Belgium, where Iveco Irisbus launched the Crossway LE and the Magelys, giving customers the choice of a completely renewed range of modern vehicles, with unified and attractive design, reliable, high-performance engineering and special environmentally friendly features.
With the new Magelys, Iveco Irisbus completes its range of GT coaches, offering the most demanding of customers a product that combines innovative design with maximum comfort and performance, to the benefit of not only the tour operators but also their passengers, thus considerably strengthening the hand of the company, currently the second-placed passenger transport vehicle manufacturer in Europe.
Following its industrial reorganisation and the total renewal of its product range, Iveco Irisbus is now engaging the difficult terrain of the international market, of which, in Europe, it currently has a share of over 23 per cent.
At Busworld, Jean Plenat, Irisbus’ Managing Director, received the 2007 “Bus Builder of the Year” prize, a prestigious award reserved for managers in the bus and coach industry achieving exceptional business, industrial or product results.